Crafting a Winning Business Insider Op-Ed Submission with IM

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Preparing for Your Business Insider Op-Ed Submission
Once you have crafted your op-ed using the IMCWIRE method, Business Insider Press Release it’s time to prepare for submission to Business Insider. Here are some key steps to follow:
1. Familiarize Yourself with Submission Guidelines
Each publication has its own submission guidelines. For Business Insider, it’s essential to:
• Check Word Count: Op-eds typically range from 800 to 1,200 words. Ensure your piece fits within this limit.
• Review Formatting Requirements: Follow any specific formatting guidelines provided by Business Insider.
2. Craft a Compelling Pitch
A strong pitch can make a significant difference in whether your op-ed gets noticed. Your Business Insider Op-ed Submission pitch should include:
• A Brief Summary: Provide a concise overview of your op-ed’s main message and why it’s timely.
• Your Credentials: Highlight your expertise and why you are qualified to write on this topic.
A sample pitch might look like this:
“In light of the ongoing discussion around remote work, I would like to submit my op-ed titled ‘How Remote Work Can Drive Productivity: Insights for Business Leaders.’ As a CEO with over a decade of experience in managing remote teams, I believe I have valuable insights to share on this topic.”

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